William J. Bernstein
New York: McGraw-Hill, 2002
316pp, ISBN: 978-0-07-138529-9
www.mcgraw-hill.com
This investment guide presents the necessary concepts, tools, and processes for constructing a successful portfolio, combining market history, investing theory, and behavioral finance for achieving long-term investing success. It describes historical and market data, risk and reward in the capital markets, how to mix different asset classes in a portfolio, and the dangers of picking individual stocks.



