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Home > Financial Information Sources > Bankruptcy and Business Failure > Surviving a Downturn: Building a Successful Business…Without Breaking the Bank

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Surviving a Downturn: Building a Successful Business…Without Breaking the Bank

Jeremy Kourdi
Business on a Shoestring Series
London: A&C Black Publishers, 2007
208pp, ISBN: 978-0-7136-7547-4

All businesses go through difficult times but how they react can make the difference between survival and going to the wall. Realistic but inspiring and packed with ideas that really work, this book helps small business owners face and tackle the challenges of a downturn.

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Surviving a downturn: Building a successful business?without breaking the bank (Business on a Shoestring)

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Product Description

The On a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information.

All businesses go through difficult times, but how you, as the owner, face and tackle these challenges can make the difference between survival and going to the wall. Realistic but inspiring, this book covers:

  • Realizing there's a problem
  • Focusing on what you do best: your core business
  • Spending sensibly
  • Being paid on time
  • Cutting down on inefficiency
  • Steadying the ship: maintaining staff morale
  • Working at external relationships (the bank, customers, suppliers)
  • Working out survival tactics (and ways to stick to them)
  • Keeping up the good work? and not letting things slip

 

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