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Home > Financial Information Sources > Investment > How to Create and Manage a Mutual Fund or Exchange-Traded Fund: A Professional’s Guide

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How to Create and Manage a Mutual Fund or Exchange-Traded Fund: A Professional’s Guide

Melinda Gerber
Wiley Finance Series
Hoboken, New Jersey: Wiley, 2008
351pp, ISBN: 978-0-470-12055-2
www.wiley.com

This guide to mutual funds and exchange-traded funds presents a complete business plan for their launch and management, describing each stage, from initial idea to selling shares. It discusses the importance of profiling customers and identifying the competition, picking the team, producing a diverse marketing plan, and assesses new products, regulations, scandals, the inclusion of timelines, and common mistakes to avoid.

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How to Create and Manage a Mutual Fund or Exchange-Traded Fund: A Professional's Guide (Wiley Finance)

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Price: $63.10

Product Description

With this book, author Melinda Gerber walks you through the twenty-nine steps needed to start a mutual fund and the thirty-six steps needed to start an ETF. She provides costs and detailed explanations of how to accomplish each task from fledgling idea to the actuality of selling shares, and also takes the time to explain the importance of creating a clear vision for your fund as well as how to successfully profile customers and identify your competition.

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