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Home > Financial Information Sources > Contingency, Crisis, Disaster Management > Business Continuity Strategies: Protecting Against Unplanned Disasters

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Business Continuity Strategies: Protecting Against Unplanned Disasters

Kenneth N. Myers
3rd Edition
Chichester, UK: Wiley, 2006
224pp, ISBN: 978-0-470-04038-6

Employing a thorough and practical approach, this edition provides a proven methodology for implementing a realistic and cost-efficient business contingency program. It shows corporate leaders how to prepare a logical "what if" plan that would enable an organization to retain market share, service customers, and maintain cash flow if a disaster occurs.

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